Digital Marketing Officer

Role Overview The Talent Set are delighted to partner with a not-for-profit Institute on a fantastic Digital Marketing Officer role. This position involves creating engaging digital content and managing campaigns that enhance public understanding of humanities and social sciences through innovative marketing strategies and compelling multimedia. Key Responsibilities Develop, produce, and distribute digital marketing content, including videos, audio, and social media posts, aligned with organisational goals. Manage and optimise social media channels (such as Meta, Instagram, LinkedIn), including planning content calendars and leveraging paid campaigns. Curate collaboration opportunities with content creators and influencers to amplify campaign reach and engagement. Analyse digital performance metrics, generating insights to guide future strategies and enhance audience outreach. Coordinate with internal teams and external partners to ensure consistency and effectiveness across campaigns. Oversee content timelines, manage external suppliers where necessary, and track campaign results against defined KPIs. Person Specification Proven experience in managing digital marketing campaigns with a focus on content creation across social platforms. Skilled in video and audio production, editing, and multimedia content development. Strong understanding of social media management tools, analytics, and optimisation techniques. Excellent written communication, with the ability to craft ..... full job details .....