Digital Marketing Manager

Our client, a well-established and forward-thinking legal firm based in Cardiff, is seeking an experienced Digital Marketing Manager to lead and develop their digital marketing strategy. This is a key role for a strategic and hands-on marketer with proven experience within the legal sector.You will be responsible for driving online visibility, lead generation, and brand positioning across multiple digital channels, ensuring all activity aligns with regulatory and compliance requirements specific to legal services.Key ResponsibilitiesDevelop and execute a comprehensive digital marketing strategy tailored to the legal sectorManage and optimise SEO, PPC, and paid social campaignsOversee website performance, CRO, and user journey improvementsCreate and manage content strategies (blogs, landing pages, case studies, thought leadership)Analyse performance using tools such as Google Analytics and provide actionable insightsManage external agencies and suppliers where requiredEnsure all marketing activity complies with legal and regulatory standardsCollaborate with senior stakeholders to support business growth objectivesEssential RequirementsProven experience in a Digital Marketing Manager (or similar) role within the legal sectorStrong knowledge of SEO, PPC, paid media, and content marketingExperience managing and improving high-performing websitesData-driven mindset with strong analytical skillsExcellent communication and stakeholder management skillsAbility to manage multiple ..... full job details .....