Digital Marketing Manager

Be part of something extraordinary

!Welcome to The Other House, a visionary Residents Club that blurs the lines between hotels, serviced apartments, and private members clubs. Our brand

showcases

the best of British design, with a strong emphasis on sustainability and

cutting-edge

smart technologies.Naomi Heaton (Founder/CEO) recognised the desire for central London locations, super-smart interior design, and less and less of a need for full white-glove service. Instead, what residents wanted were all the benefits of living like a local but with access to hotel-style service.With 2 locations, and more to come -The Other House is an expanding brand- with key locations across Central and West London including South Kensington, Covent Garden and Belgravia. While our

initial

focus is London, we are set to expand globally, catering to discerning business and leisure travellers.Working at The Other House is

truly unique

. Here,

you''re

not just an employee

you''re

a

HouseMate

. This means being part of a forward-thinking brand that values teamwork and collaboration within and across our all of departments. Shaping the experiences of both our Residents and your fellow

HouseMates

. Our core values define who we are and how we behave:

To Feel at Home, To Be in Control, To Leave a Lasting Impression, and To Make a Positive Impact.What''s in it for you as an OtherHouseMate? A sample of the benefits and rewards available to our HouseMates:Working among a team of passionate and caring individualsIndustry leading Benefits package which includes: Length of Service Rewards, Birthday Celebrations, exclusive Perkbox discounts, Cycle To Work Scheme, Nursery Scheme VouchersThe Other House Discounts for food and drink in our Bar and Restaurant when diningThe Other House Friends and Family discounted rates when you book an overnight stayChristmas and Summer Team Parties and social events through the yearAnd much more!Role: Digital Marketing ManagerThe Digital Marketing Manager works within our Commercial team delivering best in industry e-marketing that will support our exciting growth plans.Your organisational and analytical skills must be exceptional, you will have strong attention to detail with excellent standards of written and verbal English. The ability to work under pressure and to meet deadlines will be a key focus as well as being able to communicate effectively at all levels. Our ideal candidate will have previous experience in e-commerce marketing roles across various brands and industries (ideally with an understanding of the hospitality industry but not essential), you will be energised by the idea of working in a fast-paced start up and will thrive off bringing your creativity and expertise to our team.This exciting role offers an opportunity for candidates to join a unique start up and grow their E-Commerce career within a group of likeminded and passionate individuals.The successful Digital Marketing Manager candidate will be responsible for:

Website Management:To Manage the functionality of The Other House website at Brand and Property Level, ensuring that the website is a sales tool generating revenues across all aspects of the properties and brands whilst staying true to the brand ethos and standards.Use the website as a communications tool for general public, trade and PR to promote the brand and USPs of properties, establishing the differences in TOH and hotels.Search Engine Optimization (SEO):Organic SEO

Paid Marketing (PPC)Display RemarketingEmail MarketingUtilising both

Revinate

and

SalesForceNewslettersDatabase Marketing

Direct eCRMDirect Customer CommunicationsSocial MediaManaging all aspects of The Other House Social Media, including posts and communication, covering the creative aspects and the data marketing targets and goals.Digital CollateralEnsuring that our digital collateral is updated on a regular basis, with imagery and contentFinance and Budget ManagementWith the Digital Agency, ensure that the budgets are adhered to from a spending perspective, and costs are effectively managed each monthPropose budgets per segment / expense line for upcoming budget periods with justifications and strategies / KPIsPeople ManagementManage and train the support team (Digital Marketing Executive) ensuring their engagement and participation in all aspects of the job role and company.Collaboration and SupportSupporting the other aspects of the Marketing function in any way possible where applicable to ensure a cohesive and strong team.Supporting the Commercial team where possible, including potential sales activities (where appropriate)The successful candidate will have:At least 3 years experience in an e-commerce marketing roleAt least 3 years experience in a luxury hospitality environment (not necessarily in e-commerce marketing)Excellent Content Marketing and CopywritingUnderstanding of Marketing AutomationExperience of Conversion Rate OptimisationSupervisory or Management experienceCritical thinking and attention to detailStrong planning, organising and time management skillsExcellent communication and interpersonal skills with the ability to communicate with a range of stakeholders at all levelsPassionate and self-drivenFlexible and adaptableA team player with a

Jack of all Trades

attitudeAn ambassador for The Other House brandProficient in Microsoft OfficeExcellent command of English

both verbal and writtenThe right to work in UKThe Other House celebrates diversity and fosters an inclusive workplace where all are welcome. We are committed to recruiting, developing, and retaining talented individuals from diverse backgrounds, perspectives, and skills. We encourage applications from all genders, races, religions, ages, sexual orientations, and any other groups that bring unique perspectives to our team. We prioritise mental health and wellbeing andunderstand the importance of accommodating candidates'' needs, including any specific requirements during the interview process,ensuring an equitable and supportive recruitment ..... full job details .....