Digital Marketing Manager - 6 month fixed term contract

Digital Marketing Manager - Care Industry Experience Required

If you’ve worked in the care industry, you know it takes compassion, trust, and attention to detail to deliver exceptional outcomes. Our Client, a leading provider of five-star care homes, are looking for a Digital Marketing Manager who understands the care sector and can connect with both families and residents through digital channels.
You’ll be joining a supportive, purpose-driven team where your voice matters, and you’ll have the opportunity to make a measurable impact during a period of rapid growth.

This is a hands-on and strategic role where you’ll:

• Lead the migration of our email platform to MailChimp, building engaging and compliant campaigns.
• Oversee our social media presence (Facebook, Instagram, LinkedIn), ensuring content reflects the warmth and quality of our homes.
• Support the launch of our brand-new website, managing content and ensuring SEO best practices.
• Use analytics tools to measure performance and provide actionable insights.
• Collaborate with agencies and internal teams to deliver campaigns that drive awareness, engagement, and occupancy.

We’d love to hear from you if you:

• Have experience in digital marketing (email, social, website, SEO),  within the care sector.
• Understand the importance of sensitivity, empathy, and accuracy when communicating in the care environment.
• Are confident using tools like MailChimp, WordPress, Google Analytics, and social media management platforms.
• Enjoy both the creative and analytical side of marketing.
• Are highly organised and proactive, able to balance multiple projects with attention to detail.

What''s on Offer:

• A competitive salary of £45,000 – £50,000.
• Hybrid working (3 days in Buckinghamshire, 2 days from home).
• The chance to be part of a growing, values-led company that truly makes a difference.
• Opportunities for personal development and career progression.

If you’re passionate about both care and digital marketing – and want to use your skills to make a real difference in people’s lives – apply here!

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