Digital Marketing Executive

Digital Marketing Executive

Southampton

-30k + Benefits

VR/10503

A great opportunity has arisen for a skilled digital marketer to join a well known brand to drive their online presence to the next level.

The Digital Marketing Executive will be part of a team and be responsible for managing and executing digital marketing strategies across multiple channels.

Role and responsibilities include:

• Create, manage, and optimise PPC campaigns on Google Ads and social platforms.
• Monitor ad performance, analyse ROI, and implement improvements.
• Conduct keyword research, on-page/off-page SEO, and technical SEO audits.
• Optimise website content to improve organic rankings and traffic.
• Create engaging email campaigns to boost customer retention and sales.
• Plan and schedule engaging social content across Instagram, Facebook, LinkedIn, etc.
• Produce high-quality, relevant content for blogs, product pages, and social media.
• Track website and campaign performance using Google Analytics & other tools.
• Update and maintain the company website, ensuring a smooth user experience.
• Maintain and update CRM databases with customer information.

Skills and experience required:

• Proven experience in digital marketing (PPC, SEO, social media, email marketing).
• Knowledge of Google Ads, Meta Ads, and Google Analytics.
• Familiarity with website management
• Experience with CRM tools
• Creative mindset with basic design skills (Canva or similar).
• Strong analytical and reporting skills.
• Ability to work independently and meet deadlines.