Digital Marketing and Online Experience Officer

Digital Marketing and Online Experience OfficerBelfast City CouncilInitially full time in the office for training, then 2 days remote, 3 days in the office. 23.37 per hour Shape the digital experience for one of the UK''s leading local authorities.Are you passionate about creating exceptional online experiences? Do you combine creativity with data-driven decision-making? If you''re an experienced digital marketing professional who thrives on improving customer journeys, website performance and digital communications, we''d love to hear from you.We''re looking for a Digital Marketing and Online Experience Officer to help deliver an ambitious digital marketing strategy that transforms how residents, businesses and stakeholders engage online.Working alongside the Senior Online Experience Manager, you''ll play a key role in developing engaging digital campaigns, enhancing website content, improving accessibility and ensuring every online interaction puts the customer first. What you''ll be doingAs part of a collaborative Marketing and Communications team, you''ll:Develop and deliver innovative digital marketing and communications campaigns.Create, manage and optimise content across a portfolio of websites.Improve customer journeys through user-focused design and data-driven insights.Lead on email marketing strategy, planning and campaign delivery.Analyse website, email and search performance to provide meaningful recommendations.Champion accessibility and ensure all digital ..... full job details .....