Digital Insights Analyst

Digital Insights Analyst Location: Belfast Type: Full time; Permanent; Hybrid. Who We Are We are an International Media Group with a commanding presence in Belgium, the Netherlands, Ireland, Germany, and Luxembourg. As a publisher, we believe unconditionally in independent journalism and strong and relevant media that makes a positive contribution to people and society. With more than 30 news brands across 5 countries, we bring information to the world, provide clarity on the global agenda, and positively contribute to people and society. Our brands are at the heart of society: they inform, represent, and unify their readers. Our independent and outstanding journalism enables readers to form objective opinions on subjects which are important for themselves or society. This enables people to make informed decisions and balanced choices. Role Purpose As a Digital Insights Analyst, you will play a pivotal role in leveraging data to create, manage, and optimise digital audiences for advertisers across Mediahuis brands such as Independent.ie, Belfasttelegraph.co.uk and Collaborating with commercial, product and operations teams, you will translate complex data into actionable insights, enabling advertisers to reach their target audiences effectively. This role combines strategic thinking, technical expertise, and creativity to maximise audience engagement and revenue potential. Key Responsibilities Audience Development and Segmentation Utilise tools such as GA4, BigQuery, ..... full job details .....