Digital Growth and Performance Manager
A commercially focused Digital Growth and Performance Manager opportunity with a growing multi-brand eCommerce business, leading acquisition, conversion optimisation and digital performance strategy. You''ll own key digital channels including paid media, SEO, CRM, analytics and CRO while driving growth through data, technology and innovation.Client DetailsA fast-growing consumer business specialising in home and lifestyle products, with a portfolio of established brands across retail and eCommerce channels. The company is investing in digital transformation, customer experience and innovation, offering the opportunity to make a significant impact within an ambitious and collaborative environmentDescriptionLead digital growth and customer acquisition strategy across multiple eCommerce brandsOwn performance marketing channels including Paid Search, Paid Social, SEO, CRM and Affiliate MarketingOptimise marketing investment to maximise ROAS, CPA, revenue growth and customer lifetime valueDrive conversion rate optimisation (CRO) through A/B testing, personalisation and customer journey improvementsPartner with eCommerce, Trading and Technology teams to improve website performanceLead digital transformation projects, website developments, migrations and platform improvementsOwn GA4 reporting, attribution modelling and performance analyticsDevelop insights and reporting frameworks to support commercial decision-makingChampion AI, automation and emerging technologies to improve ..... full job details .....
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