Digital Channels Manager

Merrifield Consultants is delighted to be partnering with a well-established professional membership body to recruit a Digital Channels Manager at an exciting point in its digital development.About the OrganisationThis is a respected chartered institution providing qualifications, training, events and thought leadership to a large community of professionals.The organisation''s website and member portal are central to how it serves its membership, built on Umbraco and integrated with Microsoft Dynamics 365 (BlueCRM).The Role - Digital Channels ManagerThe Digital Channels Manager will be responsible for the organisation''s website, CMS, social media, SEO and analytics, managing two direct reports and working closely with the Head of Marketing and Digital and the Campaigns Manager.Salary and contract: 45,000 per annumPermanent and full time. 2 days per week in the office in Central London.Main responsibilitiesWebsite management and development, including user journeys, performance, security and complianceManaging the CMS (currently Umbraco), including workflows, access, training and content qualityManaging relationships with external web and CRM development partnersDeveloping and delivering an SEO strategy, overseeing the Digital Executive and Content EditorMonitoring and reporting on digital analytics using GA4, Google Tag Manager and Power BISupporting paid media activity in collaboration with the Campaigns ManagerDevising and supporting delivery of the social media plan, ..... full job details .....