Digital Campaign Manager - B2B

Our client are seeking a skilled Digital Campaign Manager to lead and enhance marketing efforts for a specific product range within an established company. This role requires a strategic thinker with a focus on campaign development, and lead generation.Client DetailsOur client is a well-established B2B organisation based in Manchester, selling physical products into areas such as trade and construction. As a medium-sized company, they are known for their innovation and commitment to delivering high-quality products to their customers.DescriptionThe key responsibilities for the Digital Campaign Manager - B2B role will include:Develop and implement effective brand marketing strategies to enhance brand awareness and market positioning for a specific product range.Oversee the creation and execution of marketing campaigns across various platforms.Nurture and monitor performance of campaigns, with a goal of creating higher no. of MQLs.Collaborate with internal teams to ensure brand consistency and alignment with organisational goals.Analyse market trends and competitor activities to identify growth opportunities.Manage the marketing budget and ensure campaigns deliver value for investment.Generate detailed reports on campaign performance and present findings to senior management.Work closely with external agencies and suppliers to deliver marketing projects on time.Support the development of innovative marketing materials to engage target audiences effectively.ProfileFor the ..... full job details .....