Digital Business Analyst

Digital Business Analyst (Website and Mobile App) is required by fast growing and highly successful organisation. Purpose of the role The Digital Business Analyst acts as the critical link between the business and digital delivery, ensuring that their website, mobile app and supporting platforms effectively meet customer needs and business objectives. The role leads requirements gathering, customer journey analysis and solution design across the digital product lifecycle, working under the direction of the Product Owner (Digital Platforms) to translate roadmap priorities into clear, deliverable requirements. The role provides clarity from ambiguity - translating business and customer needs into user stories, functional specifications and testable requirements - acting as the bridge between business stakeholders, developers, UX designers and third-party suppliers. Main duties Act as the key interface between the business''s stakeholders, developers and third-party suppliers and engage with them to identify business challenges, opportunities and requirements for digital products Build strong working relationships across Digital, Marketing, IT and Customer Services and translate business needs into clear user stories, functional and technical specifications Facilitate workshops, interviews and discussions to elicit clear requirements and gather and analyse customer, business and technical requirements for websites, mobile apps and supporting platforms Define project scope, ..... full job details .....