Data Analyst with MMM and Consumption Data

Data Analyst with MMM and Consumption Data 6 Months Contract Inside IR35Remote/1 day onsite a monthBanksideMy client a top Global company are currently looking to recruit a Data Analyst with Marketing Mixed Modelling (MMM) experience working with Consumption and Media Data to join their team on a 6-month contract basis. Please note if successful this position will need to set up via an Umbrella Company/PAYE. The MMM project includes all work pertaining to improving media spend coverage of Marketing Mix Modelling from 65% to 80% at our client through availability of Marketing Mix Models (in-house and outsourced to a modelling partner).Multiple squads are part of the MMM initiative and loosely ladder up into the follow different areas:Modelling.Data Ingestion and automation.Internalisation of external developed architecture.Visualisation.BackgroundAs we continue to increase the coverage of MMM via our internally built capability, we require a Data Analyst with MMM, Consumption and Media Data to aid the Business Units (BUs) translate modelling results into actionable insights to realise value.We require a seasoned Data Analyst with MMM experience to support on the scope of MMM deliveries, deliver model results and create and check data within Consumption and media Data sets.ScopeWork with MMM Consultants and stakeholders to support on the scope of MMM deliveries (including what data to include and aligning on the scope of the models).Over 2026, deliver 25 BMCs models (phased ..... full job details .....