Customer Selections and Analytics Consultant

Customer Selections and Analytics Consultant Stratford-upon-Avon £45,000 - £50,000 An exciting opportunity for a data and analytics professional to use customer data to improve campaign targeting and performance. You will combine strong SQL skills with data visualisation and commercial insight to support data-driven marketing decisions. The Company They are an established organisation with a strong focus on using customer data to improve decision-making. Their analytics function works closely with stakeholders to understand campaign performance and optimise customer targeting. You will join a collaborative environment where your insights can directly influence marketing activity and customer communications. The Role Develop customer selections for marketing, research and service communications. Use SQL to extract and analyse customer data for campaign targeting. Build and enhance self-service dashboards to evaluate campaign performance and ROI. Deliver actionable insights from test and learn activity. Work with stakeholders to translate business requirements into analytical solutions. Develop quality assurance processes to ensure accurate and compliant outputs. Present complex analysis clearly to technical and non-technical stakeholders. Your Skills and Experience Strong commercial SQL experience. Experience with data visualisation, ideally Power BI or a similar platform. Experience delivering customer, campaign or marketing analytics. Strong stakeholder management ..... full job details .....