CRO Specialist (Health/Wellness)

NEW ROLE - As the CRO Specialist, you will optimise digital strategies to enhance user experience and drive conversion rates for the Health/Wellness Brand. This is permanent role, circa 1-2 days in Sussex, offering an exciting opportunity to make a measurable impact on business performance.Client DetailsMy client are an expanding company in the Health/Wellness space. They are committed to delivering exceptional online experiences, from discovery to conversion, testing and analytics.DescriptionAnalyse website performance data to identify opportunities for conversion rate optimisation.Design and implement A/B and multivariate testing strategies.Collaborate with the digital team to enhance user journeys and improve website functionality.Develop and present detailed reports on campaign performance and ROI.Utilise analytics tools to track, measure, and optimise key performance metrics.Ensure website content and features align with customer needs and business objectives.Stay updated on industry trends and apply best practices in CRO to the retail sector.Work closely with stakeholders to align digital strategies with overarching business goals.ProfileA successful CRO Specialist should have:Proven expertise in conversion rate optimisation within the digital or retail sectors.Strong analytical skills with experience using tools such as Google Analytics or similar platforms.Proficiency in A/B and multivariate testing methodologies.Knowledge of user experience (UX) principles and ..... full job details .....