CRM Manager - FinTech - £65,000

CRM Manager - Fintech App: Salary: £55,000 - £65,000A dynamic fintech app is looking for a CRM Manager to drive customer engagement and retention through a mix of strategic planning and hands-on execution. This role is perfect for someone who thrives on both crafting high-level CRM strategies and rolling up their sleeves to implement campaigns that enhance the customer journey.Your Role: Develop and execute CRM strategies to improve user acquisition, engagement, and retentionCreate and manage automated, multi-channel customer journeysAnalyse customer data to refine segmentation and personalise communicationsOwn the end-to-end execution of CRM campaigns, from setup to reportingCollaborate with product, marketing, and tech teams to optimise CRM tools and processesWhat You Bring: Proven experience in CRM, life cycle marketing, or customer engagementStrong mix of strategic thinking and hands-on executionAnalytical mindset with expertise in segmentation, automation, and A/B testingFamiliarity with CRM platforms and marketing automation toolsExperience ideally with Salesforce or Braze preferredAbility to work in a fast-paced, digital-first environment*Rates depend on experience and client ..... full job details .....
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