CRM Executive

CRM Executive Lancashire up to 35k, 25 days holiday, Bonus, Paid birthdayA leading UK luxury retail brand is looking for a CRM Executive to join their Digital and Brand Experience team. This is a full-time, permanent opportunity for someone passionate about customer engagement, data-led marketing and delivering high-impact CRM campaigns across multiple channels.As a CRM Executive, you''ll play a key role in shaping how customers connect with the brand across email, SMS and direct mail, driving acquisition, retention and long-term customer value.Key Responsibilities In the position of CRM Executive:Plan, deliver and optimise CRM campaigns across email, SMS and direct mailManage lifecycle and automated customer journeys end-to-endCoordinate campaign timelines, creative briefs, approvals and deployment schedulesUse customer segmentation to improve engagement and targetingMonitor campaign performance and turn data into clear insights and recommendationsSupport database growth strategies across online and offline channelsReduce churn and improve customer retention through targeted activityEnsure compliance with CRM regulations and best practices across all channelsCollaborate closely with marketing, digital and wider business teamsManage budgets, track spend and identify opportunities to improve ROIThis CRM Executive position is ideal for someone who enjoys combining creativity with data. You''ll be hands-on in campaign delivery while also influencing CRM strategy through ..... full job details .....