Content Marketing Executive

Content Marketing Executive (Maternity Cover - 12 Month FTC)Salary: 30,000 - 35,000 Location: Birmingham Contract: 12-month Fixed Term Contract with potential to become permanent Start Date: Ideally Jan startAbout the RoleGleeson Recruitment Group is looking for a talented Content Marketing Executive to join our growing marketing team on a 12-month maternity cover contract. This is an exciting opportunity to make a real impact within a dynamic recruitment organisation, working alongside a creative in-house team We''re looking for someone analytical, creative, and eager to learn - someone who gets excited about performance stats and ROI, and who stays ahead of industry changes like AI-driven search results.What You''ll Be DoingCreate compelling content across multiple formats including blogs, case studies, white papers, social media, and video contentBrief and collaborate with our in-house graphic designer, freelance videographer, and freelance copywriter to bring ideas to lifeReview and proofread content to ensure it''s on-brand, error-free, and optimised for performanceTrack and analyse content performance metrics, staying on top of the stats and demonstrating clear ROIOptimise for SEO and keep pace with evolving search trends, including AI search resultsDevelop strong creative briefs that inspire great work from the teamSupport lead generation efforts through strategic content that drives conversionsDistribute content effectively across social media, email, and other B2B ..... full job details .....