Content Lead (B2B) - Global Travel Brand
Looking for a content leader who combines strategic thinking with exceptional writing and editorial skills. You''ll have a proven track record of leading content programmes across multiple markets while influencing senior stakeholders and delivering measurable business results.Client DetailsA market leading B2B Travel brand.DescriptionDevelop and lead the global B2B content strategy, aligned with commercial objectives and audience needsOwn content planning and delivery for the EMEA region across digital channels and sales enablementLead, mentor and support an established international team of Content Managers (x2)Drive consistency in brand messaging, tone of voice and editorial standards across all marketsCreate content that supports the full customer journey, from awareness through to conversionPartner with SEO specialists to optimise content for search, AI-powered discovery, AEO and LLM search experiencesManage freelancers, agencies and external content partners to deliver high-quality content at scaleChampion the use of AI tools to improve content quality, efficiency and workflowDevelop effective content planning, governance and prioritisation processesBuild strong relationships with senior stakeholders, balancing business priorities across multiple regionsUse data and performance insights to continually optimise content and demonstrate commercial impactEncourage collaboration and knowledge sharing across global marketing teamsProfileExtensive experience developing and ..... full job details .....
Other jobs of interest...
Perform a fresh search...
-
Create your ideal job search criteria by
completing our quick and simple form and
receive daily job alerts tailored to you!