Content & Digital Marketing Executive

Gridlines Greater London, England, United Kingdom
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OverviewAn ambitious and fast-growing global organisation, Gridlines helps clients make complex financial decisions quickly and with confidence. As specialists in financial modelling, model audits, advisory and training, our work has underpinned more than £130 billion of transactions worldwide. Our mission is to redefine financial modelling standards with clarity, speed, and insight. We’re looking for a talented Content and Digital Marketing Executive to deliver a consistent, engaging brand presence and effective marketing activity across our digital channels.
This role blends content marketing and digital marketing support. You will take ownership of content publishing, employee advocacy coordination, and day-to-day organic social activity, while also helping manage website updates, on-page SEO and reporting. Working closely with the Marketing Director and Digital Marketing Manager, you will be a key player in delivering Gridlines’ commitment to marketing that is high quality, consistent, and discoverable.
Responsibilities
Content marketing (approx. 60%)
Own the organic content calendar in partnership with the Marketing Director
Create high quality engaging social LinkedIn content
Format, upload, and publish high-quality content in HubSpot and WordPress
Create engaging visuals in line with brand guidelines (e.g. Canva) to accompany social posts, newsletters and website content
Work with the team to consistently publish high quality blog content
Coordinate employee advocacy activity, including scheduling, providing post templates, and tracking performance
Maintain brand consistency and tone of voice across all content
Ensure accessibility best practices in published content
Coordinate a basic backlink strategy through content partnerships, guest posts, and relationship outreach to support off-page SEO
Digital marketing (approx. 40%)
Implement on-page SEO best practice (metadata, headers, alt tags, internal linking)
Support structured data/schema implementation for future search and LLM discoverability
Help maintain and update website pages, ensuring good user experience and basic performance standards
Collaborate with the Digital Marketing Manager on landing pages, forms, and campaign assets
Support tracking and tagging (working with the Digital Marketing Manager) to enable clear reporting
Maintain and update performance dashboards (GA4, HubSpot, LinkedIn)
Coordinate with freelance designers, writers or developers as required
Maintain a structured, version-controlled marketing knowledge base for case studies, presentations, and brand assets
Essential Skills
Excellent content writing and editing skills.
2–3 years’ experience in a content or digital marketing role
Degree level / CIM level 6 or equivalent in marketing or digital marketing.
Familiarity with content publishing in HubSpot, WordPress or similar CMS
Working knowledge of on-page SEO best practice and SEO tools e.g. Ahrefs, SEMRush
Proven experience using social media platforms, especially LinkedIn, for B2B marketing
Proficient with design tools such as Canva (Adobe an advantage)
Confident working with performance tools like GA4, HubSpot dashboards
Commitment to accessibility standards and inclusive content
Awareness of emerging trends such as generative AI for content
Desirable
Experience in financial services, professional services or legal sectors
Basic HTML/CSS for formatting and troubleshooting
Familiarity with integration tools such as Zapier or other no-code automation platforms
Expertise in community management platform (e.g. Mighty Networks)
Personal traits
Strong communicator, both written and verbal
High attention to detail and commitment to quality
Self-motivated, able to work independently
Collaborative and supportive
Strong organisational skills and ability to prioritise tasks and manage deadlines
BenefitsWhat you’ll get
An opportunity to grow with a respected, international firm
Remote working
Supportive, expert team with strong mentorship
Opportunities for ongoing professional development
Seniority level: Entry level
Employment type: Full-time
Job function: Business Development and Sales
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