Business Director

About Ogilvy

Ogilvy has been creating impact for brands through iconic, culture-changing, value-driving ideas since its founding. Ogilvy UK specialises in bringing together brand advertising, customer experience marketing, PR, influence and consulting, all fuelled by Behavioural Science.Ogilvy is a WPP company. For more information, visit Ogilvy.com and follow us on LinkedIn, X, Instagram, and Facebook.Department:

Ogilvy OneLocation:

LondonContract length:

12-MonthsFull Time/Part time:

Full TimeReporting into:

Managing Partner

The Role

We’re looking for a

Business Director

to join our Fan Engagement team.

About Ogilvy Fan Engagement

We fuel fandom to drive business impact for our clients. For Rights Holders, Leagues and Teams, we help them understand, grow, engage and monetise their fans. For Brands, we help them reach and engage fans through partnership activation that turns fans into consumers. We work with major Rights Holders in sport and with global/ regional brands that activate partnerships in sports.We’re a team of passionate fan engagement and capability experts across the Ogilvy Network. We’re looking to add top-tier talent to our growing team.

Key Responsibilities

Take a lead role on our biggest fan engagement account and a new partnership account, both in motorsport.Demonstrate strong understanding of and experience with Rights Holders and Brand Partnerships in sports, and the business of sport as a channel to reach audiences.Be a strategic thinker with a proven track record in shaping and delivering fan engagement strategies and experiences.Adopt an empathetic view of fan motivations across different sports and fandoms; be insight-driven and able to translate data into action.Lead multi-channel fan engagement initiatives across a fragmented media landscape; strength in direct-to-fan engagement, relationship management, and monetisation of fandom.Develop and implement CRM strategies leveraging first-party data to enhance fan experiences and drive business results.Collaborate effectively with internal and client teams; manage large stakeholder groups and partnerships.Partner with client leads to deliver business results and grow the agency–client relationship.Support growth in sports through lead generation, pitches, proposals, and market presence.

Requirements

Healthy fascination with human behaviour and how it can be influencedEntrepreneurial mindset with a growth orientationHigh standards and accountability for self and teamAbility to foster positive team culture and mentor performance and careersAttention to detail and proactive anticipation and management of changeAbility to set up and optimise processes for efficient deliveryCapability to juggle multiple projects across clients and capabilitiesStrong interpersonal skills and ability to influence client and team decisionsPassion for the work and a positive, collaborative presence

How we help you Thrive

25 days annual leave + 1 Volunteer DayBupa HealthcareEnhanced Maternity, Adoption and Shared Parental LeaveFlexible Working Model with core hours 10am – 4pm1.5:1 Pension MatchingWellbeing and Health support including fitness memberships, wellbeing tools, and development budgetsSeason Ticket Loan and Cycle to Work SchemeLife Assurance

Ogilvy is an equal opportunity employer and considers applicants for all positions without discrimination. We are committed to fostering a culture of respect where everyone belongs and has equal opportunities to progress in their careers.

If you need assistance seeking a job opportunity or reasonable accommodation with the application process, please contact accommodations@ogilvy.com. This contact is for accommodation requests only.

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EEO Statement

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