Brand Manager

As a Brand Manager, you will play a pivotal role in developing and executing marketing strategies to enhance brand presence. This role offers an exciting opportunity to work in a fast-paced environment within a leading FMCG Business.

Client Details

A leader within their category, this business has a portfolio of household name brands with a collaborative and fast paced environment.

Description

You will be responsible for:

• Developing and implementing comprehensive brand strategies to drive growth and consumer engagement.
• Analysing market trends and competitor activities to inform brand positioning.
• Managing the social and influencer strategy
• Collaborating with cross-functional teams to ensure consistent brand messaging across all channels.
• Managing marketing campaigns, from conception to execution, ensuring alignment with brand goals.
• Monitoring and reporting on brand performance metrics, providing actionable insights for improvement.
• Overseeing budget allocation for brand initiatives and ensure cost-effectiveness.
• Work closely with external agencies to develop creative content and advertising materials.

Profile

The successful candidate should have:

• Demonstrable experience within the FMCG space
• Proven experience in developing and implementing successful brand strategies.
• Strong analytical skills to interpret market data and inform decision-making.
• Experience in managing and executing TTL strategies.
• Excellent communication and collaboration abilities to work with internal teams and external agencies.
• A creative mindset with attention to detail for crafting compelling brand messages.
• Proficiency in managing marketing campaigns and budgets effectively.

Job Offer

A salary of up to -55,000 + benefits is on offer for the successful candidate