Brand Manager

Brand Manager - Sports Retail MerchandisingWe''re looking for a driven and forward-thinking Brand Manager to lead the creative and strategic development of brand concepts from idea through to in-store and digital execution. This is a high-impact role with the opportunity to shape how customers engage with sports offering across a dynamic and evolving business.This is an exciting opportunity for someone with a passion for sports, retail, and branding, and who thrives in a fast-paced, commercially focused environment. The role involves close collaboration with senior leadership, internal teams, and global brand partners to deliver inspiring, commercially effective brand experiences across all touchpoints.The role:Drive the creative process for sports branding, aligning concepts with wider business objectives and delivering campaigns that engage target audiences both in-store and online.Develop commercially impactful brand experiences through storytelling, design, and execution, managing briefs and working with internal teams and external creative partners.Work closely with departments including Buying, Marketing, Digital, and Visual Merchandising to ensure brand alignment, while partnering with global sports brands on joint activations.Lead and develop a high-performing creative team, promoting innovation, setting clear objectives, and creating a positive and collaborative working environment.Shape long-term brand strategies, adopt new design tools and technologies, and continuously improve processes to increase creative impact and efficiency.Manage departmental budgets, monitor ROI, and ensure seamless planning across business and brand calendars to deliver consistent, results-driven outputs.Experience:At least 3 years of experience in a brand or creative leadership role, ideally within retail, fashion, or sports.A strong portfolio of commercially impactful branding work, with experience in delivering across physical and digital environments.Confident leadership skills with experience managing creative or brand teams.Excellent collaboration and communication skills, able to engage with stakeholders at all levels.A strong eye for design, with an up-to-date understanding of branding, trends, and consumer behaviour.Proficiency with design tools such as Adobe Creative ..... full job details .....