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Permanent

Activation Planning, Account Manager

London
money-bag 10000-500000 Annual
Posted Yesterday

Description Position at GroupM Nexus Activation Planning Manager About EssenceMediacom EssenceMediacom, part of GroupM, is a global data and measurement-driven media agency whose mission is to make advertising more valuable to the world. Our office sits within the WPP Office on Southwark Bridge with some of the best views the city has to offer. We still have all our wonderful essentials looking after our amazing clients! Our clients include many exciting brands such as Google, ITV, Airbnb, BT/EE, NBCUniversal to name a few. Visit for more information! About the team Activation Planning Manager are experts on the paid media landscape and how consumers interact with it. We architect and steward holistic media plans throughout their lifecycle, owning the creation of overall plans, cross-channel budget allocation, in flight cross-channel optimisation and reporting and post-campaign analysis. We are our clients'' key contacts for a unified view across all aspects of their campaigns, narrating the story of the campaign from planning recommendation through to PCA Position The Activation Planning Manager is responsible for contributing to the execution of biddable media activity (and display media bought on a reservation basis). This involves building strong cross-channel knowledge and developing supplier relationships to support flawless delivery of testing plans and media plans via analysis, optimisation and campaign management. The Activation Planning Manager will be the ..... full job details .....

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