Join a team of ambitious marketers on the same journey to make an impact!Are you passionate about crafting compelling content? We''re seeking a dynamic Content Lead to join a global brand nestled in the heart of Manchester!We are assisting a forward-thinking organisation in their search for a Content Lead to join their marketing team. Reporting to the PR, Content and Social Manager, this role involves creating compelling content that drives thought leadership, engages a global audience, and generates quality leads. The Content Lead will collaborate closely with marketing, RandD, and sales teams while managing a talented copywriter! Day to DayIdeate, write, and edit diverse content across digital channels, including whitepapers, infographics, email campaigns, video scripts, and more.Occasionally produce content for offline channels, such as event flyers and printed materials.Develop and manage a monthly content calendar aligned with business objectives.Collaborate with the SEO team to ensure adherence to best practices.Create content for partners and develop email/social copy templates for sales and service teams.Engage with customers to produce advocacy content, such as success stories.Partner with subject matter experts to create a variety of content formats, from blog posts to videos.Analyze channel performance and test content variations to optimize conversion rates.Stay updated on content marketing trends and competitor activities, bringing innovative ideas to the ..... full job details .....