Communications and Marketing Executive Location: Old Trafford, Manchester (Hybrid) Salary: £25,000 - £30,000 per annum (Depending on experience) Are you a motivated and creative professional ready to make a significant impact in higher education? Our client is seeking a Communications and Marketing Executive to join their dynamic and innovative team! The Role In this pivotal position, you will drive brand awareness and attract prospective students through effective marketing strategies. Your responsibilities will include: Developing Email Campaigns: Craft compelling email communications to engage diverse audiences, including prospective students, applicants, and alumni. Collaborative Messaging: Work closely with internal teams and external partners to ensure consistent branding and messaging across all channels. Data-Driven Insights: Utilise analytics tools to monitor and analyse marketing efforts, optimising campaigns for better results. Develop automated journeys: Create comms sequences that are personalised to the customer journey, nurture new leads and respond to customers'' interactions. Skills and Qualifications Experience: Minimum of 1 year in a marketing or communications role, within the higher education sector is a bonus. Skills: Strong writing and communication abilities, with proficiency in CRM systems (preferably MS Dynamics) and various marketing tools. Creative Thinker: A self-starter who is proactive, innovative, and capable of engaging diverse ..... full job details .....