Digital Marketing Manager - Professional Services

A full mix Marketing Manager role for a leading professional services firm based in Manchester City Centre. This role will report into an experienced Head of Marketing. Please note - this role will be 5 days on-site during probationary period, then moving to a 3 days in office split Client DetailsThis company is a large professional services firm based in Manchester. With over 500 employees across multiple sites, this firm is market leader in the business services industry.DescriptionThe Digital Marketing Manager - Professional Services role will involve:Develop and implement the annual digital marketing planUtilize company''s in-house CRM system for digital campaigns.Work closely with the firm''s digital agency to plan, execute, and evaluate website campaigns, PPC, and onsite content.Regularly monitor and optimize digital campaigns, analysing data to improve effectiveness and reporting on performance.Create organic social media content and assist with Paid Social Media campaigns.Manage and update website pages, ensuring all content is current and effective.Oversee content creation, including blogs, vlogs, videos, and written case studies in a consumer-friendly format.Work with videographers to produce video content as needed.Plan and manage events, seminars, and conferences when required. ProfileFor the Digital Marketing Manager - Professional Services role, a successful applicant should have:4+ years experience in Digital Marketing - ideally in a B2B setting.Experience in ..... full job details .....
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