Marketing Manager - PropTech
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Your new companyI am working with a rapidly growing Prop-tech company dedicated to simplifying rental admin for both consumers and property professionals. Their offerings cater to both B2B and B2C audiences, and they are now looking for a Marketing Manager who can help lead their Marketing efforts and help achieve their ambitious goals. They recently received their second round of funding and are looking to grow the Marketing team by 3 in the next few months. Your new roleThe Marketing Manager will spearhead the marketing initiatives, focusing primarily on the B2B sector while also ensuring strong branding and customer engagement for our B2C audience. This is a pivotal role that requires a strategic thinker with a hands-on approach to planning, executing, and optimising campaigns that enhance our market presence, generate leads, and drive revenue. You will be reporting to the Marketing Director and will be working in a wider team of 8. Key responsibilities include:Strategic Planning: Develop and implement a comprehensive marketing strategy with a focus on B2B growth while maintaining a B2C brand presence. Align marketing initiatives with the company''s overall business objectives.Campaign Management: Plan and execute B2B marketing campaigns to generate high-quality leads (MQLs) and build brand saliency. Oversee content marketing efforts, including blogs, whitepapers, case studies, and email campaigns tailored to B2B audiences.Analytics: Utilize data analytics to measure ..... full job details .....
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